Top 5 Beauty Retail Android Apps in Egypt - Q4 2022

During the fourth quarter of 2022, the top beauty retail applications on the Android platform in Egypt exhibited diverse trends in terms of downloads and active user engagement. Here’s a closer look at the performance of the top 5 apps:

Bath&BodyWorks from M.H. Alshaya Co. W.L.L. saw notable fluctuations in weekly downloads, peaking at around 5.7K in the week of November 21. The app had a strong presence in terms of active users, starting at approximately 7.2K and reaching a high of 11.2K at the end of October before stabilizing around 8.3K by the end of December.

Eva Cosmetics, published by Pan Arab Media Inc., experienced a significant spike in downloads, notably reaching 1.7K in the week of November 7. This trend continued with consistent downloads, peaking again at 1.5K in mid-December.

Mazaya Stores showed a steady download rate throughout the quarter, with a peak of 1K downloads in the week of November 21. The app maintained a consistent presence with slight fluctuations, ending the quarter with around 586 downloads.

العربية للعود | Arabian Oud, from ArabianOud, had a gradual increase in weekly downloads, reaching a peak of 655 in the week of November 21. Active user numbers also saw an upward trend, starting at 819 and rising to 1.1K by the end of December.

Dejavu, by Retta TI, experienced moderate download activity with a peak of 555 in the week of November 21. The app maintained a steady performance with minor fluctuations, ending the quarter with around 289 downloads.

These insights offer a glimpse into the performance of beauty retail apps in Egypt. For more detailed data and further insights, visit Sensor Tower.